In 60 seconds, find out if your apparel ideas will stand out in the competitive fashion industry!
Your Dream Apparel Brand Starts Here
From first sketch to final sample — we turn big visions into beautiful apparel that sells.
You don’t just want to launch apparel.
You want to launch a brand that means something.
Maybe it’s been in the back of your mind for years.
Maybe your audience keeps asking for it.
Or maybe your personal story is calling you to create something wearable, tangible — real.
But turning an idea into a physical product can feel like stepping into a world where everyone speaks a language you don’t understand.
Factories, specs, timelines, minimums, margins…
You're not trying to become a production manager — you're trying to build a brand.
That’s where we come in.
We specialize in guiding first-time and early-stage founders from inspiration to execution — without creative dilution, overwhelm, or decision fatigue.
You're the visionary.
We’re the translators, producers, and co-creators who help you bring it to life.
We Help You:
1. Clarify and Expand Your Vision
We start with collaborative moodboarding, concept refinement, and design strategy that keeps your story at the center.
2. Validate Your Ideas with Smart Insights
We blend intuition and AI-powered trend scans to ensure your ideas resonate with real-world demand.
3. Translate Creativity Into Technical Development
From tech packs to factory-ready specs, we handle the details that bring your aesthetic into professional production.
4. Advocate for Your Brand in Vendor Conversations
We speak “factory” fluently — so you don’t have to. Our role is to protect your creative vision and your margins.
5. Support You Through Every Emotional Milestone
This isn’t just business — it’s personal. We check in regularly, celebrate the wins, and guide you through the messy middle.
Who This Is For:
- A first-time founder with a vision and a vibe — but no idea where to start
- A creative, influencer, or storyteller who sees fashion as a way to express their world
- A wellness leader or lifestyle brand ready to expand into apparel
- A purpose-driven entrepreneur building something intentional from the ground up
From first sketch to final sample — we turn big visions into beautiful apparel that sells
Take Our Free QuizMaggie & Grace, Recess Pickleball
"Our experience working with Apparel Launch has been absolutely incredible from start to finish."
"We were able to launch a full apparel collection in just four months by being in their apparel program & working with their team.
They took all of our inspiration, our mood board, and the kind of the feel and the colors that we wanted and turned it into incredible physical products. We worked with them from the very beginning on.
They helped us create original design concepts and develop high quality tech packs. They also introduced us to suppliers and the factories that we're currently working with, who are absolutely amazing.
We were really intimidated to launch into apparel just because it's such a big industry and there's, so many, concepts and words and things that you have to know and get right, and they were really great at holding our hands, walking us through the through the entire process, and really being an incredible support system. We're excited to to keep working with them on all future collections and into the next year!"
Caroline & Lizzy, Daughter Lessons NYC
"Working with Apparel Launch since starting our brand has been nothing short of a dream."
"The team is professional, very experienced, and their programs and services alway exceed our expectations.
But above all else, we truly trust Kayla & the Apparel Launch team so much.
We can always count on the team to have an opinion, problem-solve when necessary, and contribute such fresh and clean design ideas.
Apparel Launch has become an integral part of our team and we absolutely LOVE working with them!"
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Founder & Head Designer
Hi! I'm Kayla Loken
My sweet Mom taught me how to sew, and I would never see the world the same again.
Fast forward many years later I would be shocked to learn that I'm now a Parsons School Design Alumni, Innovative Apparel Award Winning Designer, and CFDA approved business owner.
I've worked for some of the biggest brand names in the heart of New York City. And now as the Founder of Apparel Launch, I feel so grateful to have the opportunity of working with hundreds of entrepreneurs, like you, and to help them develop the apparel product and business of their dreams.
It's hard the beat the feeling of seeing your client's designs out in the world on strangers. I want to help as many people as possible, experience what it's like to see their apparel out in the world, and build sought after businesses.
Accomplishing your apparel business dreams is easier than you think. Let me show you how!
Book Apparel Strategy Call
This is More Than Apparel.
It’s the start of your brand’s legacy.
Your ideas are valid.
Your story is worth wearing.
And with the right partner, your dream is completely within reach.
Ready to build something beautiful?
Book Apparel Strategy Call